- Expiry Date: 07 August 2021
Bachelorâ€™s degree in marketing, communications or similar discipline.
Minimum of 5 years of experience (even more experience is preferred) leading and running marketing programs or campaigns for enterprise software and/or SaaS services.
Deep experience working with CMS and other marketing systems (i.e. Jira) to execute integrated campaigns and measure effectiveness.
Experience working with personas and mapping to a buyerâ€™s journey/digital journey.
Exceptional collaborative teammate who has partnered with multiple marketing teams to deliver integrated marketing programs.
Track record of marketing results with a strong analytical mindset for optimization.
You will build strong, data-driven marketing campaigns to drive engagement and tie in with solution-specific core campaigns.
You will work with the core marketing team to manage an ongoing (quarterly) campaign calendar.
You will partner with the core solutions marketing team, content marketing, paid media, social, digital marketing, and marketing automation to align multi-channel execution.
You will track campaign KPIs to continually improve results and ensure weâ€™re achieving campaign goals.
As the Brand Revenue Marketing Campaign Manager, you will work closely with our cloud and hybrid cloud solutions marketing team to define the global digital marketing strategy.
Your focus will be on awareness to consideration, while the core solutions marketing team focuses on intent and conversion to sales.
You will work with paid media strategists and content marketing to build campaigns that align with the brand and core solutions messaging and create email nurtures and drip targeting our Install base, to drive awareness and engagement.
You will also work with marketing analysts to track campaign results and continually optimize messages and cycles in new content.
About ASK: ASK Consulting is an award-winning technology and professional services recruiting firm servicing Fortune 500 organizations nationally. With 5 nationwide offices, two global delivery centers, and employees in 42 states-ASK Consulting connects people with amazing opportunities
ASK Consulting is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all associates.